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key account mgmt.

sales & marketing


leading sales & marketing by the resultant
key account mgmt

the resultant’s key account management helps you to understand the customer, to develop your business and to bring a structure in the process
between your customer and your company.

the resultant divided the key account management into different steps adapted to the size of your company.

the resultant’s program is modular and can contain amongst others the following tasks:

  • Account planning
  • Customer planning
  • Product / Service planning
  • Campaign planning
  • Reporting / balanced score card
  • Competitor analysis / Competitive advantages
  • Selling Methodology






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